Upstart Co-Lab is disrupting how creativity is funded by connecting the $17 trillion of socially responsible and impact investing capital in the U.S. to the $920 billion U.S. creative economy. Since 2016, Upstart Co-Lab has framed the creative economy as an impact investing priority, garnered international attention for impact investing in the creative economy, and directly connected more than $17 million of impact capital with creative economy opportunities. Upstart’s research has shown that the creative economy offers investors impact value, commercial viability, and innovative edge; correlates with diversity, equity, inclusion; and is relevant in both developed and developing markets. Upstart Co-Lab is a fiscally sponsored project of Rockefeller Philanthropy Advisors.
